Episode 46

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Published on:

28th Dec 2024

Is a Book the Secret to Elevating Your PERSONAL BRAND?

"Your story hasn't been told." - Ben Baker

We get it. We here so many coaches encourage people to write a book as part of their personal branding strategy.

But is it REALLY a good fit for YOU?

Ben and Syya are back to explore the multifaceted nature of authorship and its significance in business and personal branding.

This isn't a knock on authors, but an exploration on whether doing "all the things" to share your story is the right path for everyone.

Join Ben Baker and Syya Yasotornrat EVERY TUESDAY for 15 minutes on ONE TOPIC to get your brain thinking!

#GnawOnThis #podcast #author #personalbrand

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About the Podcast

Gnaw On This...
Business Bytes with Ben & Syya
If there is one thing that we have learned about business and life
IT’S THAT PEOPLE ARE THE X FACTOR
They constantly surprise us, both in amazing ways . . .
And . . . NOT SO MUCH
We’re Ben and Syya
AND
Welcome to GNAW ON THIS . . . BUSINESS BYTES
This show is about the real-life things
we ALL deal with EVERY DAY
HOW they relate to business
And HOW to make some sense out of our daily chaos
WELCOME to the show!

About your hosts

Syya Yasotornrat

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Syya is a tenured tech sales professional with her time at SonicWALL and Hewlett Packard (HPE) with some hospitality at the Walt Disney Company and IT recruitment experience in the mix. She is currently a podcast strategist and consultant, helping others to bring out their voice and legacy through podcasting. She loves to learn and talk about anything, so feel free to reach out!

Ben Baker

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Ben has been helping companies, and the people within them understand, codify, and communicate their unique value to others for more than a quarter of a century.

He is the president of Your Brand Marketing, an Employee Engagement Consultancy specializing in helping companies communicate more effectively inside their organizations.

He is the author of two books: “Powerful Personal Brands: a hands-on guide to understanding yours,” and “Leading Beyond a Crisis: a conversation about what’s next,” and the host of IHEART and Spotify syndicated YourLIVINGBrand.live show with more than 300 episodes behind him.

You can reach him at www.yourbrandmarketing.com