Alignment Through Assumptions? Say What?
"Growth is never by mere chance; it is the result of forces working together." – James Cash Penney
How many times have we all heard that company missions and goals are the result of alignment from the top to bottom?
But let's #GnawOnThis:
* How the heck can you herd cats to achieve that alignment?
* Do we have assumptions we make that help or hurt achieving this elusive alignment?
Ben Baker and Syya Yasotornrat ponder the challenges and opportunities with keeping assumptions in check when driving a culture of collaboration and teamwork.
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
Transcript
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mistrust and
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disengagement are the factors that come
12:05
part of this the more we can sit there
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and say Hey listen we're having a
12:09
problem where all of a sudden we're
12:11
getting all this data and we can't use
12:13
it in the the way that it is or it's
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really inefficient and it's killing my
12:17
budget because of this is there a more
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effective way that we could do this
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because I'm spending a million five in
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data entry that I really shouldn't have
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to right and when you put it in those
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terms maybe it's time for the CFO to
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invest in a new piece of software that
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works for everybody and and aligns the
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teams so we need to openly communicate
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and we basically say there I need this
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because and it's not because I want this
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it's because it's because it's
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ineffective for the way that the the the
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information flows throughout the company
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or the pro the process doesn't work and
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leads to to worse Q&A or whatever it is
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is it's not only saying how it affects
13:00
you but how it affects the entire
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process so we need to look at things
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that
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way
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ditto I love your ads the ads always
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are so let's let's leave it there the
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ditto is a is a great place to leave
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things I'm Ben and I'm see you and we'll
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see you soon
13:27
ditto
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hey hey hey thanks for listening to
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another episode of not on this business
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fights if you liked what you heard we
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most humbly ask that you like share and
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hit that subscribe button and if you
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want to communicate more effectively
13:43
within your organization contact Ben
13:46
atyou brandmark
13:49
docomond beam media.com we can help you
13:53
build your community brand awareness and
13:56
personality through digital content and
13:58
podcast casting we cannot wait to hear
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from you so see you next week for
14:03
another episode of not on this business
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[Music]
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fights
